e-Commerce Performance Marketing Manager Jobs In Dubai | Beiersdorf
Beiersdorf
e-Commerce Performance Marketing Manager Jobs In Dubai | Beiersdorf
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At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
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Responsibilities
- Design strategies/guidelines to channelize e-retailers on-platform traffic to brand efficiently, track conversion rates and make improvements through optimal Media & Marketing Spend Management. Own the e-comm media calendar & consolidate the same with digital team.
- Define Performance media activities (Media mix) across On Platform and Out Platform media channel and drive media agency to strategize and execute marketing campaigns that drive high incremental return for the Beiersdorf Brands.
- Events: Work closely with internal & external stakeholder to drive success in e-retailer events.
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Requirement
- Share best practises with regional and global teams to help educate and learn.
- Leads communication with external agency teams, media partners and region/global to co-work effectively & also assess/monitor performance of the agency partners.
- Proactively shares performance reports, analysis, and insights on the channel, that lead to A/B testing in the markets to generate better conversion across the funnel.
- Driving execution of user acquisition campaigns that support BDF’s growth initiatives while meeting budget requirements by close cooperation with local country marketing teams.
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Beware of fraudsters
Recognize Common Scams
- Phishing Emails: Fraudsters often send emails that appear to be from legitimate companies, asking for personal information.
- Phone Scams: Scammers may call pretending to be from a government agency or well-known company, demanding money or personal details.
- Online Shopping Scams: Beware of deals that seem too good to be true on unfamiliar websites.
- Investment Scams: Offers of high returns with little risk are often fraudulent.
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Protect Your Information
- Do Not Share Personal Information: Never give out personal, financial, or login information over the phone or online unless you are sure of the recipient’s identity.
- Use Strong Passwords: Create complex passwords and update them regularly. Avoid using the same password for multiple sites.
- Enable Two-Factor Authentication: Adds an extra layer of security to your accounts.
Verify Authenticity
- Check Email Addresses and URLs: Fraudulent emails and websites often have slight discrepancies from the real ones.
- Research Before You Buy: Look up reviews and ratings of websites or sellers before making a purchase.
- Contact Companies Directly: If you receive an unexpected communication, use the contact information on the company’s official website to verify its authenticity.
Stay Informed
- Be Wary of Unsolicited Offers: If something seems out of the blue, it’s worth questioning its legitimacy.
- Educate Yourself: Stay updated on the latest scams by following news and alerts from consumer protection agencies.
What to Do If You’re Targeted
- Report It: Contact local authorities or consumer protection agencies to report the fraud attempt.
- Monitor Your Accounts: Keep an eye on your bank and credit card statements for any unauthorized transactions.
- Change Your Passwords: If you suspect your information has been compromised, update your passwords immediately.
Resources
- Federal Trade Commission (FTC): Offers resources and a reporting mechanism for scams.
- Better Business Bureau (BBB): Provides business ratings and scam tracker.
- Consumer Financial Protection Bureau (CFPB): Protects consumers from financial fraud.
By staying vigilant and following these precautions, you can significantly reduce your risk of falling victim to fraudsters.
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