Field Marketer Jobs in Dubai 2023 | Aloft Hotel

Responsibilities:

• Develop and execute region-specific, integrated territory marketing plans in close collaboration with Sales and channel teams, aligned to regional growth objectives, new customer acquisition, and customer retention goals. Integrated marketing plans should be multi-channel, and encompass all stages of the buyer’s journey and lead funnel
• Be accountable for regional demand generation goals (MQLs, SQLs) and lead flow to ensure lead volume and funnel efficiencies are optimized and in-line with sales pipeline goals
• Own enablement of the regional sales development representatives for your regional campaigns, and track lead follow-up for leads in your region
• Develop a deep understanding of the business; think and act like a regional GM to further develop the GTM strategy with fresh ideas