Influencer Marketing Manager

 Description:

• Lead influencer and KOL campaigns from ideation, execution, to data analysis and reporting
• Cultivate and develop influencer and editorial relationships; and help build a community of Tencent Ambassadors
• Work with best-in-class agency partners and cross-functional teams to define and establish influencer standard
• Present to internal stakeholders, methodologies, process, and campaign recapping
• Lead influencer recruitment strategy, in alignment with internal brand objectives & KPI’s
• Work closely with the Marketing team to create story arcs and marketing strategies to ensure content outputs meets brand standards
• Confidently lead nano, micro, and macro influencer campaigns
• Execute front-line response and increase follower retention, conversion, engagement, and brand loyalty by proactively monitoring and engaging in online social communities

Qualifications:

• 5+ years of professional experience leading influencer marketing strategy and campaign execution for an influencer network, agency within gaming or tech space
• Native Arabic Speaker & Fluency in English
• In-depth knowledge and understanding of current and emerging social media platforms
• Must have a huge database of social media influencers / celebrities within the MENA region
• Strong background running influencer marketing / ambassador programs across MENA
• Experience with influencer and social management tools

PERSONALITY & SOFT SKILLS

• You EXCEL in building and maintaining relationships
• Exceptional drive and commitment striving for excellence.
• Multitasking: you enjoy the chaos (the good kind) that comes with managing multiple brands
• A doer who can own influencer management process end-to-end