Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Responsibilities:
- Plan, manage, and execute organic search strategies
- Identify opportunities by analysing data from various sources and analytics platforms to ensure organic traffic opportunities are maximized
- Ongoing optimization efforts to meet campaign objectives, including SEO audits to identify technical issues, keyword research and mapping, metadata development, On-Page, Off-Page, and SEO content ideation and planning
- Monitoring Site Performance
- Link building and outreach management
- Conversion rate optimization
- In depth Competitive Analysis and keeping up with industry changes
- A/B Testing
Requirements:
- 4+ years experience in a similar or related role
- Excellent verbal, written and oral communication skills
- Fluency in both English and Arabic
- Working knowledge and understanding of HTML, JavaScript, and CSS Excellent attention to detail
- Strong technical SEO experience, being comfortable with various CMS platforms and the ability to troubleshoot and solve various issues common with these systems
