MEAI Marketing Manager – Arabic Speaker

Job Description

• Email marketing: managing the creation, send and analysis of email campaigns from within our email platform (Mapp).
• Direct marketing: managing the production of print and promo items, ensuring offices have adequate stock of collateral.
• Content: Managing website content, adapting global content and creating new content tailored to the MEAI region, whilst working with SEO agency and global marketing function.
• Digital: Coordination of web advertising (including Google Ad-words, display ads, re-marketing, and analytics) and web development with London Marketing team.
• Public relations: liaising with various publications, calling journalists to pitch stories and monitoring coverage.
• Exhibitions and events: researching relevant events in MEAI region and assisting Head of Events to organise.
• Managing the day-to-day marketing activities of our MEAI offices; Dubai, Johannesburg, Mumbai.
• Formulating and delivering local integrated marketing campaigns for these offices.
• Localising global marketing campaigns for the MEAI region.
• Reporting local marketing activity to London head office.
• Budgeting for local marketing spend.
• Copywriting for direct, email and online campaigns.
• Managing temporary staff on data cleansing projects.

Job Requirements:

• Minimum of 4 years’ experience in a Marketing role
• Previous marketing experience in Middle East
• Proficiency in building, testing and scheduling emails using an email marketing platform
• Excellent planning and organizational skills, ability to prioritize and multitask a variety of tasks and projects.
• Excellent accuracy and attention to detail
• Positive, energetic and an eye for creativity
• Ability to proficiently write and converse in English
• Arabic speaker – able to translate from English to Arabic and vice versa
• Great communication skills and the ability to work within a team
• Experienced in the use of data lists and segmentation
• Key understanding of all aspects of the local culture and region is important.
• Valid passport with the ability to gain visas to travel within Middle East, Africa, India and Europe
• Previous marketing experience in all three regions: Middle East, Africa and Indian Subcontinent
• Experience working within international B2B organisation preferable, demonstrating cross-cultural understanding and knowledge.
• Experience in Mapp – email marketing platform
• Experience working alongside sales teams
• Competitive salary
• 22 working days holiday per year
• Private healthcare and one return ticket per year from Dubai to place of origin after one year’s service.
• Opportunity for global travel
• A friendly, fun and exciting environment surrounded by some of the best in the industry
• Promotion and career development opportunities
• Opportunity for global travel
• Award-winning in-house training and mentoring
• A friendly, fun and exciting environment surrounded by some of the best in the industry