Performance Marketing Manager Jobs in Dubai | Al Futtaim Careers

Description:

End to End Management of PPC and Paid Social Operations and Strategies to meet Retail’s KPIs and requirements. (Revenues, Customer Acquisition) for both Brick and Mortar and eCommerce.

Job Responsibilities:

• Strategy & Execution
• Upper or lower funnel based on KPIs
• Daily monitoring
• Delivering performance reports and insights to the PPC
  team and internal stakeholders.
• Identifying growth opportunities, testing hypotheses to improve SEM traffic and increase ROAS
• Delivering customer-focused, profitable multi-category campaigns to agreed targets
• Addressing and escalating campaign performance issues.

Job Requirements:

• 5-8 years in an eCommerce environment 4+ years in performance  (retail is a plus)
• Experience with the principles of creating an advertising campaign; composing audience targeting strategies, generating ad creative for testing, and optimizing for increased ROAS
• Fluency with PPC and Paid social Bid Management tools (FB Manager, Adwords, Marin, GA36, ROI Hunter, Smartly)
• Strong Web analytics experience (Google Analytics, SiteCatalyst).